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Shoppers Freak Out When The Floor of This The North Face Store Disappears

Shoppers in Korea got quite the scare as they unassumingly browsed the goods in a The North Face store recently.

As part of a stunt that was put together by The North Face and South Korean marketing agency Innored, unsuspecting customers were forced to put their survival instincts to the test when the floor below them suddenly started giving way, all in the name of the brand's motto, “Never Stop Exploring.”

While people casually shopped, the racks of clothing suddenly began rising to the ceiling and the floor started to shift, eventually disappearing into the walls and forcing customers to either hang on to the rock-climbing holds or fall into a padded pit.

Jumbo squid attack submarine

It is like a scene from an old wives' tale about the giant, tentacled kraken dragging shipping vessels to their doom — two Humboldt squid, flashing an angry red, attack a Dual Deep Worker submersible containing two Greenpeace USA divers on an expedition in the Bering Sea. In a Vine video shot by one of the divers, the two large cephalopods, also commonly referred to as “jumbo squid” or “red devils,” rush at the submersible while spewing vision-obscuring clouds of ink.
The video feeds the perception that the large mollusks – smaller than the elusive giant squid, but still weighing up to 100 pounds and measuring as long as 6.2 feet — are
aggressively violent and dangerous to humans. The creatures typically range from 660

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